Escape The Crowds With Unique Summer Getaways

As travelers seek fresh and inspiring alternatives to the traditional summer hotspots, a wonderful world of unique destinations is opening up for 2025. With a growing desire to escape the heat and crowds of Southern Europe, savvy adventurers are discovering Read More …

Norway’s New Tourist Tax Funds Sustainable, Beautiful Tourism

Norway is taking a proactive and thoughtful step to preserve its magnificent natural landscapes for generations to come with the introduction of a new, locally-applied tourist tax, set to begin in the summer of 2026. As the country’s popularity continues Read More …

Cunard Unveils New Wellness At Sea Voyage

Cunard is setting a new course for well-being at sea with the launch of its first-ever “Wellness at Sea” voyage. In an inspiring partnership with the iconic fashion and beauty magazine Harper’s Bazaar, this unique 7-night journey will sail to Read More …

New Travel Trend: Help Preserve Beautiful Destinations

Get ready to be part of a wonderful global movement that helps keep the world’s most beautiful destinations pristine for generations to come! Norway is excitingly preparing to join a forward-thinking group of countries—including top spots like Spain, Japan, and Read More …

Norway Tourist Tax To Fund Sustainable Travel

In a wonderfully proactive move to protect its stunning natural beauty, Norway is taking a significant and positive step to enhance the travel experience for everyone. As of Thursday, Norwegian lawmakers have approved the introduction of a new tourist tax, Read More …

Up Norway Hut-To-Hut Hiking For Modern Explorers

Up Norway is reimagining Norway’s cherished hut-to-hut hiking tradition, making this authentic cultural experience more accessible and refined for international travelers. Traditionally, Norwegian hut-to-hut hiking emphasizes simplicity, community, and a deep connection with nature, often utilizing the extensive network of Read More …

New Adventure: Northern Norway and Sweden

Up Norway, Scandinavia’s premier curator of sustainable luxury travel, unveils its latest summer journey through Northern Norway, a 10-day coolcation crafted for those who crave adventure, cultural immersion, culinary surprises, and a deep connection to nature. This journey taps into Read More …

Best Places to See the Northern Lights in 2025

The aurora borealis, or Northern Lights, continues to be a top travel draw, and 2025 is predicted to be an exceptional year for viewing due to peak solar activity. This natural phenomenon, dependent on the sun’s 11-year cycle, will offer Read More …

Up Norway Train Journeys Across Scandinavia

Up Norway, Scandinavia’s premier sustainable luxury travel curator, unveils its top recommendations for romantic train journeys. The unforgettable escapes were designed for honeymooners, couples in love, solo travelers indulging in self-romance, or families embracing quality time together to experience the Read More …