Emirates Soars With New Dubai Golf Partnership

Emirates has officially announced a six-year partnership with the Hero Dubai Desert Classic, reinforcing the airline’s long-standing commitment to the sport of golf in the Middle East. This agreement revives a relationship that dates back to 1989 when the airline Read More …

Viking Sails Into Golf With PGA Partnership

On January 8, 2026, Viking and the PGA TOUR officially announced a significant multi-year marketing partnership. Under the terms of this new agreement, Viking has been designated as the Official Cruise Line of both the PGA TOUR and PGA TOUR Read More …

America’s 250th: Carnival Sponsors Fireworks

Carnival Cruise Line has announced an exciting new partnership with the Port of San Diego to serve as the official cruise line sponsor for the Big Bay Boom. This event is recognized as the largest Fourth of July fireworks display Read More …

Princess Now The Country Music Cruise Line

Princess Cruises has been named the exclusive cruise line partner of the Academy of Country Music (ACM). This partnership kicked off at the 59th ACM Awards Show with Princess interviewing artists on the red carpet. It will continue with Princess Read More …