Inside New “Carnival Is Calling” Focus

Carnival Cruise Line’s “Carnival Is Calling” is the brand’s new overarching platform, officially launched on November 1, 2025, to anchor all subsequent marketing and advertising efforts. The platform’s core purpose is to serve as an invitation for travelers to take Read More …

Nick Offerman Helps Carnival Find Fun Again

Carnival Cruise Line has launched its new advertising campaign, “Find Your Fun Again,” featuring Emmy-winning actor, author, and humorist Nick Offerman. This campaign is the first major initiative executed under the cruise line’s newly established brand platform, “Carnival Is Calling,” Read More …

Inside Cunard’s Bold New Brand Campaign

Cunard is celebrating its 185-year legacy with the launch of a distinctive new global brand campaign, confidently inviting travelers to experience its iconic blend of style and luxury with the new line: “Why cruise when you can Cunard.” This elegant Read More …

Holland America Debuts Global Brand Campaign

 Holland America Line has revitalized its tagline and positioning with the rollout of a new global brand campaign that underscores the cruise line’s differentiation in the market as well as its commitment to servicing guests. The introduction of “Savour the Journey: Experiences with Read More …