Norwegian Cruise Line Welcomes Flip Flops Dining

Norwegian Cruise Line (NCL) has launched a new advertising campaign that explicitly embraces the evolving nature of the cruise industry, moving away from traditional formality toward modern flexibility. The campaign centers on the tagline “It’s Different Out Here” and reinforces Read More …

Holland America Debuts Global Brand Campaign

 Holland America Line has revitalized its tagline and positioning with the rollout of a new global brand campaign that underscores the cruise line’s differentiation in the market as well as its commitment to servicing guests. The introduction of “Savour the Journey: Experiences with Read More …