Conscious Retail Focuses On Authentic Alaska

Sister companies Starboard Cruise Services and Onboard Media partnered to promote Alaskan culture and economy through curated retail programs on cruise ships.

Andy Newman/Holland America Line

Starboard sourced artisanal products from local Alaskan businesses and Onboard Media created multimedia programming to highlight the region’s unique offerings. This partnership provided guests with an immersive experience of Alaskan heritage and helped to support the local economy.

  • Starboard and Onboard Media collaborated to curate a selection of Alaskan-made products for sale on cruise ships.
  • The partnership helped to support local businesses and promote Alaskan culture.
  • Guests were able to learn about Alaskan culture and purchase unique souvenirs through the onboard retail programs.
  • The partnership was a success, as it was well-received by guests and supported the Alaskan economy.