MSC Cruises has officially announced that it will provide live broadcasts of the upcoming Summer 2026 Football Championship across its entire fleet. (I think this is soccer, not NFL Football) This initiative ensures that passengers traveling during the tournament window, Read More …
Holland America Line, Seabourn, and Princess Cruises have successfully secured agreements to broadcast the 2026 FIFA World Cup across their respective fleets. Through a partnership with IMG, these cruise lines will provide live coverage of all 104 matches scheduled between Read More …
Viking and the Norwegian Football Federation have established an inspiring long-term partnership aimed at nurturing the next generation of athletic talent. Through the newly formed “Future Vikings” program, the cruise line will serve as the primary sponsor for the National Read More …
Qatar Airways achieved a historic “sponsorship treble” at the UEFA Champions League final in Munich on May 31, 2025, serving as an official sponsor of both finalists, Paris Saint-Germain (PSG) and FC Internazionale Milano (Inter), as well as the competition Read More …