Luxury Hotel Rates Soar Amid Wealthy Demand

The U.S. lodging industry is reflecting an increasingly polarized economy, characterized by record-high prices for luxury hotels that have not deterred affluent travelers. The average daily room rate (ADR) at a U.S. luxury hotel is currently a record $394, marking Read More …

American Traveler Resilience Drives Exciting Global Adventures

The outlook for the 2026 travel industry is largely optimistic, driven by the sustained demand from American travelers, even amidst various global and economic uncertainties. Zane Kerby, President and CEO of ASTA, noted the resilience of US travelers, citing a Read More …