AmaWaterways Refreshes Brand To Inspire Modern Travelers

On January 12, 2026, AmaWaterways unveiled a comprehensive rebranding initiative aimed at modernizing its identity while honoring its twenty-three-year heritage. The Calabasas-based company, which currently operates 29 ships across four continents, introduced a refreshed visual look designed to deepen connections Read More …

Experts Guide Future Of Mexican Caribbean Tourism

The Mexican Caribbean Tourism Board has officially launched a new Advisory Board comprising twelve distinguished leaders from the United States and Mexican travel, media, and luxury sectors. Announced on January 6, 2026, this initiative is designed to strengthen the global Read More …

Small Luxury Ships Offer Art And Adventure

Travelers are increasingly favoring small-ship luxury cruises over massive liners to secure exclusive experiences and access to remote destinations. A prime example of this trend is Ponant’s upcoming spring 2026 itinerary, which features private tours of the 61st Venice Biennale Read More …

Holland America Reports Surge In European Bookings

Holland America Line has announced a substantial increase in bookings for its 2026 European season, with overall demand rising by more than one-third compared to the previous year. This surge is most pronounced in Northern Europe itineraries, which have experienced Read More …

Viking Sails Into Golf With PGA Partnership

On January 8, 2026, Viking and the PGA TOUR officially announced a significant multi-year marketing partnership. Under the terms of this new agreement, Viking has been designated as the Official Cruise Line of both the PGA TOUR and PGA TOUR Read More …

Viking Launches “The Viking Savings Event”

Viking® (www.viking.com) (NYSE:VIK) today announced The Viking Savings Event, providing North American travelers with new booking incentives across the company’s extensive range of destination-focused voyages. From now through January 31, 2026, Viking is offering up to 35 percent off all-inclusive voyages, up Read More …

Sail Through History With Holland America

Holland America Line has introduced America’s 250th Celebration: Stars and Stripes, a specialized itinerary for 2026 to commemorate the 250th anniversary of the United States. This semiquincentennial voyage is designed to offer a unique vantage point for the nation’s milestone, Read More …

New Players Transform European River Cruise Market

The European river cruise market is undergoing a significant transformation as several major industry players prepare to launch new services in 2026 and 2027. While established lines currently operate over 400 vessels in the region, three distinct companies—Trafalgar Tours, National Read More …

Viral Food Trends Spark Global Travel Adventures

Travel by Luxe shares insight into how food-centric travel is evolving, from viral dishes inspiring destination choices to travellers seeking hands-on culinary experiences and authentic local flavours. Social media platforms and viral trends are fundamentally reshaping how travelers plan their journeys Read More …